Advertising veteran Ryan Hudson announces ZeroClick, a new ad software that incorporates artificial intelligence. “I guess I had not saved the day and figured out how a local advertising-supported ...
AppLovin Corporation’s APP recent performance highlights one defining advantage: the scalability of its advertising ...
The advertising industry works much like any other marketplace: There are buyers and sellers, and someone in the middle connecting the two. In this case, it's increasingly The Trade Desk that's ...
Shares of ad software firm AppLovin (NASDAQ:APP) have fallen 8% over the last week due to fears over Apple (NASDAQ:AAPL) phasing out its existing advertising attribution framework. On Monday, along ...