Don't know your bra size? Join the club. There's a deep confusion over bra sizing and how to measure your bra size. While it shouldn't be complicated, it feels like lingerie shopping is an endless ...

A bra that fits can be a true game-changer. It not only feels better, it makes your clothes fit better. That's why we've ...

Wearing the wrong size bra is not only uncomfortable, it can cause a range of health problems. Research has shown that a lack of breast support often leads to breast pain, which is reported by 50% of ...

The biggest bra shopping problems and how to fix them If there were a Tinder for finding the perfect bra, we’d sign up immediately, because the struggle is real. According to a new survey from ...

Bra shopping is so complicated, in fact, that only a small percentage of shoppers walk out of the store with their true size, says Burke. And, unfortunately, when you’re not wearing the right bra size ...

Bra and underwear company ThirdLove has announced the latest version of its Fit Finder online tool, which uses machine learning algorithms to help a customer find a perfect-fitting bra in under three ...

Is your bra digging into your shoulders, stabbing your ribcage or riding up above your boobs? You might be doing the underwear thing all wrong. Here, Amber Tolliver, model, entrepreneur and designer ...

Many runners overlook their sports bra or assume it doesn’t impact performance. It does. The Most Influential Piece of Running Gear Ever Made challenges the belief that all sports bras are created ...