In the planning and strategy sessions that I've been a part of, corporate social responsibility (CSR) often finds itself siloed. Conversations on operational metrics and strategies often take ...

Corporate social responsibility (CSR) is complicated. The public frequently dismisses it as “greenwashing.” A company’s reputation and bottom line take a hit when goals on environmental and other ...

CMO at Adsterra. Ambassador of an IMC approach, with 13+ years in marketing global brands. Mentor at Women in Tech Global. The technology industry has become one of the fastest-growing and most ...

Conventional business models utilize profits to increase shareholder equity, pay dividends or reinvest back into the business. So, wouldn’t it be terrifying for companies if the government suddenly ...