It comes as no surprise that Colgate-Palmolive Co. continues to be outspent in media and advertising by other big players such as Procter & Gamble, L'Oreal and Unilever and now also the increasingly ...

Are you a print subscriber? Activate your account. By Bradley Johnson - 42 min 16 sec ago By Ad Age Staff - 1 hour 6 min ago By Brian Bonilla - 1 hour 25 min ago 1 hour 30 min ago By Gillian Follett - ...

The Super Bowl is the ultimate platform for advertisers to get their products to the masses. While some others are toting big name celebrities, the toothpaste company Colgate have gone a decidedly ...

The Advertising Standards Authority (ASA), an independent regulator of the advertising industry in the U.K., is taking issue with an advertisement for Colgate-Palmolive's Colgate Total toothpaste, ...

But the fact that Colgate is a Patriot League school has left many in the Fordham community fretting over the future of the athletics program. According to several sources, Jeff Gray, the vice ...

Dabur India has got interim relief from the Delhi High Court which has restrained its business rival Colgate Palmolive from telecasting a new TV commercial on Colgate tooth powder. The court order ...

To launch its Keep manual toothbrush, Colgate-Palmolive used Eye Square's new Ad to Cart tool for real-time ad testing to see what mobile ads are most effective in encouraging shoppers to add the ...