If you feel like you’re swimming in a sea of content, you’re not alone. According to the “2024 Content Preferences Survey,” 56% of B2B practitioners admit they’re overwhelmed by content, and 54% feel ...

Creating content that resonates with B2B audiences has always been a challenge. However, seasoned marketing expert Christine Elliot appears to have cracked the code. In a recent episode of the B2B ...

Yoffie, David B., and Sarah von Bargen. "Mending Meta: Content Curation, Misinformation, and Platform Governance." Harvard Business School Case 724-472, March 2024.

The Walt Disney Company (DIS) announced a series of price hikes for almost all its plans and some content curation strategies to enhance user engagement in its streaming business. The surprise news ...

AI-driven content curation is fast becoming a cornerstone of the entertainment industry. With more platforms than ever before and thousands of titles to choose from, personalised recommendations ...