A few months ago, I started the process of moving all my journalling to a digital device with the goal of being more efficient. It was during the transition that I realized that I had overlooked the ...

Balancing efficiency and effectiveness is a cornerstone to successful marketing and no easy feat. Here we explore how to get it done. In marketing, efficiency may involve increasing conversion rates ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Many business owners have achieved success through creating efficiencies. Efficiencies are ...

Trade surveillance teams are facing the challenges of maintaining a balance between efficiency and effectiveness when generating alerts. Finding the right balance is crucial for protecting your firm ...

Technology, process optimization and analysis are three ways ASCs can improve supply chain operations, according to Grant Thornton’s Operations Transformation Principal Jeff Berman, who leads the ...

We asked, 'Which behaviour has the most negative impact on the efficiency of arbitration proceedings?' Respondents could choose one out of five options: 'Counsel focusing on adversarial rather than ...

The Efficiency Model for media planning relies on the concept of purchasing media as inexpensively as possible (also referred to as tonnage). The Effectiveness Model, sometimes referred to as the ...