And this isn’t just a scrappy tactic used by small teams with tight budgets. Even big legacy brands now use GenAI to scale creative output and personalize messaging, without sacrificing brand voice or ...

Generative AI is no longer just a flashy new tech trend or simple content generator—it’s proving to be a driver of tangible results in industries as diverse as finance, cybersecurity and retail.

A new era of generative AI (GenAI) is rapidly unfolding in front of us, and clearly, we know only a fraction of its enormous potential. As a global chief products and marketing officer at a network ...

Multiple studies have found that the use of generative AI tools can harm intelligence and creativity. Here's how to use it to make you smarter, not dumber. We’ve got a big problem on our hands. The ...

Generative AI zoomers say we should use GenAI for everything, and GenAI doomers say we shouldn’t use it for anything. Most of us are in the middle of these two extremes.