Pithy yet powerful, the Instagram bio can turn a casual scroller into an engaged follower—or send them straight to the back button. Let’s dive into the do’s and don’ts of crafting a bio that actually ...

Add Yahoo as a preferred source to see more of our stories on Google. Quick, tell me about yourself in 150 characters or less (or approximately thirty words). That’s what Instagram asks of its users.

Tension: We often think of Instagram bios as either personal flair or pure marketing copy, trapped in a false choice between self-expression and strategic conversion. Noise: Trendy “bio hacks” promise ...