A pug named Pugwash has proved a popular choice with viewers as a face on ITV's new selection of idents. ITV's new short promo clips are part of the broadcaster's major rebrand across the entire ...

ITV has today rolled out its major rebrand across the entire business, including a 'colour-shifting' new logo and refreshed identities for all five of its channels, including ITV1 changing to just ...

Ahead of the launch of AVoD service ITVX, commercial broadcaster ITV’s channels have been given a fresh look, with new channel branding, on-screen presentation and idents rolling out across all on air ...

The new "unified" look to ITV1 goes live this morning, bringing an end to decades of so-called "dual-branding", whereby local ITV stations would identify as being part of the ITV network. In London ...

LONDON: ITV has unveiled the first details of its large-scale rebrand, starting in January 2013, part of which sees the flagship ITV1 channel being renamed simply as ITV. Part of the company’s ...

Grampian and Scottish TV stations will both be rebranded to come closer in line with the national ITV1 look, parent company SMG has announced. New idents featuring personalities from both stations' ...

The home of hit show "Downton Abbey" and parent company ITV will get new logos to showcase the "DNA as a brand at the heart of popular culture." By Georg Szalai Global Business Editor "Downton Abbey’s ...

ITV has been urged by a leading campaign group to stop using footage of Chinese lanterns being released over the countryside, it has emerged. The broadcaster used pictures of the lanterns, which rise ...

ITV will tomorrow launch a wide-ranging marketing campaign for its new high definition simulcast of ITV1 to promote the benefits of HD to consumers. The campaign includes a television and cinema ...

ITV have announced new onscreen branding to bring a "unified style" to the network. The new look will launch next Monday, October 28. At a press conference this morning, the network said that the ...

ITV1, ITV2, ITV3 and the network's news output will get a new look on January 16. The new "Brand 2010" identity was developed by ITV's marketing team, supported by M&C Saatchi and WPP MindShare. The ...

ITV will launch a brand new set of channel idents on November 1st to coincide with the launch of its new channel, ITV3. ITV1 has used the existing idents, featuring celebrities from the channel, for ...