May the 4th, Star Wars Day, is coming up this Saturday, and one of the biggest annual crowdpleasers just got the festivities started a day earlier than we expected. LEGO has announced an early sale ...

LEGO was founded in 1932 by Danish carpenter Ole Kirk Kristiansen, starting with wooden toys. The modern LEGO brick design was patented in 1958, creating the foundation for today’s sets. Today, LEGO ...

“Adults welcome,” Lego declared — as it started seriously expanding the average size, price, and detail of its sets beyond anything we’d seen before. Like fellow toymakers, Lego has realized: the ...