Bollywood is having a moment on social media. If you’ve been on Instagram or TikTok of late, chances are high that you’ve either scrolled past or watched at least one video of users trying the ...
The Minions: Rise of Gru has held a surprising amount of real estate in the zeitgeist this summer. It’s not every day that an oddball kid’s animated franchise boasts a soundtrack stacked with ...
TikTok's ability to drive trends to their absolute limit is undeniable, and the latest craze, the "yarn makeup" challenge, is a testament to that. Skilled creators are transforming their faces into ...
If you've scrolled through TikTok and Instagram lately, you've likely seen the viral and complicated Asoka challenge flooding your timeline. The trend originates from the popular song "San Sanana" ...
If you've scrolled through Instagram or TikTok lately, you've probably seen it: international influencers and everyday youth showing off their "K-pop idol makeup challenge." What's the hype? It's all ...
Winners of e.l.f.’s @elfitup Hashtag Challenge to Create Personalized Looks for Simon Fuller’s The Future X Collective OAKLAND, Calif.--(BUSINESS WIRE)--e.l.f. Cosmetics (NYSE: ELF) announces the ...
Beauty influencer Judy D tries the viral one-color makeup challenge. JFK's niece has message for man who bought Trump-Kennedy ...