Marketo announced new products at its company’s annual conference, Marketo Nation Summit, in San Francisco this week. The products, Marketo Sky, Marketo Sales Engage and Marketo Performance Insights, ...

The Marketo Marketing Blog has long been one of Marketo’s most important and valuable marketing strategies. We started writing it in 2006 (here’s the first post) and have since published more than 950 ...

Are you thinking about using Marketo for your marketing automation needs? Or maybe you’ve already decided to either switch to Marketo or implement Marketo as your marketing automation solution.

(Editor's note: In an email to CMSWire, a Marketo spokesperson challenged the accuracy of this story, claiming there is "complexity around the platform and architecture." Marketo executives believe ...

Marketo vs HubSpot: Which Is Better? Your email has been sent Compare Marketo and HubSpot to determine which is better for your business. Explore features, pricing, and ease of use, plus get ...

When I ask Sarah Kennedy, who joined Marketo as CMO from Sabre in October 2017, if she anticipated to be knee-deep in one of the biggest martech acquisitions a year into the role, she laughs: “No!

Starting price: Contact for a quote. Key features: Marketo Engage is a powerful marketing automation software offered as an individual product or within a suite of Adobe tools. While it is not ...

A week ago rumors were flying that Adobe would be buying Marketo, and lo and behold it announced today that it was acquiring the marketing automation company for $4.75 billion. It was a pretty nice ...