Appboy, the mobile marketing automation vendor, is launching several new products today to help marketers develop and deepen relationships with mobile customers. By doubling down on predictive ...
“Most app analytics tools today require an SDK integration, requiring time and resources to get a high-level perspective of how your app or apps are performing,” said Nick McIntosh, General Manager ...
US firm Flurry has announced some new tools for its mobile application analytics technology: User Flow Tracking and Dynamic Parameters. The first is equivalent to click-streams on the web, says Flurry ...
Quarterly earnings results are a good time to check in on a company’s progress, especially compared to its peers in the same ...
Silverback Digital Marketing has announced continued refinement of its mobile app development practices, reflecting the growing role of mobile applications within organizational operations, ...
Google has unveiled a new mobile analytics platform designed to help marketers and developers better measure their apps. Mobile App Analytics is currently available in beta form, with Google promising ...
Upland Software, a maker of cloud-based enterprise work management software, bought Localytics for $67.7 million to expand into mobile app personalization and analytics. The deal will add about $20 ...
TEL AVIV, Israel, Sept. 19, 2017 /PRNewswire/ -- Today's mobile app users frequently experience touch gesture usability issues, according to a new report by mobile app analytics platform Appsee. The ...
How to use analytics to ensure your software launch is a success Your email has been sent Analytics is one of the most overlooked aspects of a software launch. Follow this guide for your next app ...
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