A boat is not just a boat any longer: there are so many types of power boats on the market that it can be a challenge to determine which is the right fit for you. Here’s a rundown on what kinds of ...

FOND DU LAC, Wis. (WLUK) -- A Fond du Lac company is launching its first electric outboard motor. Mercury Marine unveiled its Avator 7.5e model at the Consumer Electronics Show in Las Vegas Wednesday.

Finnish boat company Axopar has just launched a new all-electric sub-brand called AX/E and has enlisted performance inboard and outboard electric motor specialist Evoy to power them. AX/E has debuted ...

General Motors just made an electrifying foray into the marine industry. The nation’s largest automaker has officially pulled the wraps off a new battery-powered pontoon boat designed for the next ...

Last month, Honda expanded the outboard family built around the first-ever production V8 in its storied history of engine building. Now, the company is sliding some of the shinier new technology from ...

KENNESAW, Ga.--(BUSINESS WIRE)--Siren Marine’s flagship IoT device, the Siren 3 Pro, is now standard equipment on select 2025 model year Pursuit ® boats 32 feet and over in length. 2025 Pursuit ® boat ...