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Defining strategic management has never been easy. I recently confronted this problem again while teaching two courses on strategic management this past summer. I have taught strategic management many ...

For years, customer experience teams have invested countless hours creating journey maps—those colorful wall charts dotted with personas, touchpoints and emotion curves. These artifacts have become ...

Risk management should not just be a checklist to be compliant. Rather, it should be a source of value, inextricably tied to your business strategy. Purpose-driven and customer-centric risk management ...