Why destination website marketing is the cornerstone of a modern digital marketing strategy for tourism brands. If your website isn’t designed to convert, you’re leaving bookings on the table.

Asheville, North Carolina. Breathtaking Blue Ridge Mountains, historic charm and a booming craft beer scene — it's no wonder tourism is exploding here. But beneath the glossy brochures lies a hidden ...

It’s time for us to give a big shout-out to our tourism colleagues at the state level. Durango and other Colorado destinations rely on, and greatly benefit from, the state’s $19.5 million investment ...

Tourism marketing agencies in South Florida are raising concerns about legislation that could shift funding away from advertising to property tax relief. Why it matters: The legislation concerns the ...

As TV becomes even more digital and people cut the cable cord further, expect it to compete directly for destination marketing social media advertising dollars. Tourism agencies are investing more of ...

SEATTLE — A Seattle City Council committee has recommended establishing a new business improvement area to help support funding for tourism advertising for the next 15 years. The economic development ...

The West Volusia Tourism Advertising Authority has again received the state's top tourism award, this time for a locally brewed initiative. The organization's "CoolCraft Beverage Trail," a campaign ...

Collier County will nearly double the money it spends on tourism marketing and advertising this year to up its game. In two successive, unanimous votes on Tuesday, county commissioners agreed to spend ...

A new international awards initiative has been launched to promote sustainability in tourism advertising. The GreenWorking Awards, created by the International Committee of Tourism Film Festivals ...