Personally, I change outdated, harmful or lengthy web addresses (a.k.a., URLs) when updating existing content quite often. Why? Let me explain. What did Google’s John Mueller say about changing URLs ...

On Sunday I reported about a canonical URL issue with Google that may have caused major turbulence with the Google search results last week. Well, Google said they need examples to investigate. In ...

There is no sanctioning body or open source linter that can verify if a RESTful API conforms and complies with all applicable REST API naming conventions and best practices. However, REST API ...

To many, URLs are just seemingly inconsequential addresses to webpages. However, how you structure URLs for SEO matters. They may seem less important than the title and heading elements but URLs can ...

Google announced on Twitter it has added URL-level data in the example URLs within the Google Core Web Vitals report. Plus Google added that it made some textual changes to the report "to make it ...

Do you use the same URL structures for all of your global websites? This is not another top-level domain versus subdomain article. It’s one that goes deeper into the benefits of a standardized global ...

Crawling a site isn't necessarily the best first step when auditing a website, because it's hard to quantify and prioritize that data in a way that makes sense to clients. Here's how to use Google ...