If you’ve already failed your New Year’s resolution, don’t stress..... most of us gave up sometime between Jan 2 and lunch.
As many return from the holiday season with New Year’s resolutions and plans to sign up to a gym, franchises across the ...
The fitness branding world is full of aggressive 'grindset' phrases that can grow exhausting pretty fast, often becoming more mean than motivational. Putting a refreshing spin on this tired trope is ...
The South African on MSN
Comparing gym contracts: What’s the cost of getting fit in 2026?
New year, fit me? From Virgin Active to Planet Fitness, here's a look at what a gym contract will cost you in 2026.
In a world of constant optimisation, comparison and algorithmic pressure, Virgin Active’s latest campaign, developed by ...
Under the terms of the deal Virgin will offer a new digital fitness programme and classes inspired by rugby and will also offer discounted membership rates to RFU affiliated clubs and registered ...
Virgin Active has unveiled a new global campaign, taking aim at the growing superficiality of the wellness industry. Developed by Amsterdam-based agency We Are Pi, the campaign calls out the flood of ...
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