Kid Rock is headlining Turning Point USA’s “All American Halftime Show” this weekend, an alternative to the official Super Bowl Halftime Show headlined by Bad Bunny, the organization announced this week.

With less than a week to go before the big event, Turning Point USA has finally announced its headliners for its All-American Halftime Show: Gabby Barrett, Lee Brice, Brantley Gilbert, and Kid Rock.

Kid Rock is headlining the event, happening in parallel with Bad Bunny's 2026 Super Bowl performance

Bad Bunny will face a new rival during the Super Bowl halftime show this week after conservative's created a new lineup.

Turning Point USA will offer an alternative Super Bowl halftime show featuring Kid Rock, Brantley Gilbert, Lee Brice and Gabby Barrett on February 8.

Jelly Roll had quite the weekend thanks to the 2026 Grammys, and while he was taking part in the festivities of the weekend, he pitched the idea of a country music Super Bowl halftime show. One could say that the rapper-turned-country-artist cleaned up at the Grammy Awards.

Turning Point USA will air an “All-American Halftime Show” during the Super Bowl as an alternative to Bad Bunny’s official halftime performance. The Kid Rock–headlined concert will stream online as well as air on TV networks.