The design emphasizes a deliberately unfinished aesthetic through frayed fabric edges and exposed stitching ...

Puma put the Deviate on a massive diet. Our men’s size 9 sample is nearly a full ounce lighter than v3, and our women’s size 7 clocked in .75 oz lighter. Much of those weight savings come from a ...

If you can't get enough of the frills, lace, bows, and ribbons, then you'll definitely want to get your hands on the latest ...

The trend that’s been everywhere —NYC streets, Instagram feeds, and your coworker’s shoe rack—isn’t slowing down, and we did ...

McLaren Racing has signed a new multi-year partnership with PUMA, launching a racing of teamwear and lifestyle merchandise ...

A new viral shoe has entered the chat and you’re either going to love it or hate it. We don’t make the rules, but we know ...

At Paris Fashion Week, JiyongKim provided the first look at its soon-to-release sneaker collaboration with PUMA. Revealed in ...

McLaren's negotiations with Puma emerged in April 2025.

A growing list of top names are taking full advantage of Paris' influence in the athletic market.

The appointment of Nadia Kokni follows the struggling sportswear icon uniting several key marketing and product functions under a chief brand officer.