Affective neuroscience provides a unique framework to understand the fundamental emotional processes that govern human behaviour and personality. Rooted in evolutionary theory, this field elucidates ...

Discover how desire drives real-world decisions, long before liking does. Learn why consumers chase products they later ...

Happiness plays a central role in shaping how consumers interact with products. It influences satisfaction, repeat engagement ...

Faul, L. & Kensinger , E.A. (accepted). Emotional memory. Learning and Memory: A Comprehensive Reference, 3rd Edition. Elsevier. Garcia, S.M. & Kensinger, E.A ...

Empathy responses to others in pain peak in young adulthood according to a new study. Psychologists have discovered that young adults are especially sensitive to social pain, such as situations of ...