What if creativity wasn’t the enigmatic, unpredictable spark we’ve long romanticized, but instead followed a set of underlying principles, almost like a formula? Imagine if the brilliance of a Picasso ...

Creativity has kept Crayola going for more than a century, and its a powerful business model for any company seeking longevity. Look at any company that has stayed in business for decades, and you ...

75% of hiring managers in a new survey from Canva say creativity is important when making hiring decisions. Creativity and an ability to innovate may be the most valuable career skill one can have in ...

Researchers have discovered that ADHD’s hallmark mind wandering might actually boost creativity. People who deliberately let their thoughts drift scored higher on creative tests in two large studies.

We assume creativity is valuable, but it is worth examining what exact advantages it provides. Some benefits of creativity are obvious, especially in the case of what scientists call Big-C ...