The digital ID provides the smart brick with a series of rules, giving it a series of notes to play based on the readings ...

TL;DR: Lego Insiders can exchange Insiders points for the Mini Pokémon Center. Points are available to redeem from Feb. 27, ...

Lego's first-ever showcase at CES 2026 could give us our first look at its upcoming Smart Play system. Here's how to watch the Lego CES 2026 presentation.

Lego and Lucasfilm turned the Las Vegas landmark into the Death Star, letting visitors get into a full-size Lego X-Wing to ...

The new Smart Play system centers around a new Lego Smart Brick that can play sounds, light up, and interact with other ...

Lego's education unit on Monday announced a new kit designed to use its signature plastic bricks to help kids better ...

The development of the Smart Play System began in 2017, when Lego researchers studied how children want to play. They found ...

Get saving your Pokédollars: you've got a month and a half before the first-ever Lego Pokémon hit shelves, and you'll need a ...

LEGO just took a massive step forward with innovation, and it feels like one of those moments fans will be talking about for ...

Two fan-favorite brands, LEGO and Pokémon, have teamed up for the first time to bring Pokémon trainer sets inspired by some ...

Everything you need to know about the first-ever collaboration between LEGO and Pokémon, including where to shop and how to pre-order now.