Don’t settle for an agency doing grunt work and simply taking orders; make sure they can proactively define a marketing strategy to get you several steps further on the growth path. Don’t spend too ...
From shelf to screen, artificial intelligence is rewriting the rules of retail. Over half (55%) of U.S. retail marketers are planning to increase AI investment to boost customer engagement, according ...
I’ve seen plenty of founders bring on VPs of marketing when the priorities should be block-and-tackle work and establishing product-market fit. Concentrate on initiatives that will pay off for years ...
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