Great customer experience (CX) feels like one continuous conversation. This is the shift defining 2026 — real-time, ...

Companies trying to get personal with their Web site visitors in hopes of increasing sales are wasting more money than they're earning, warns a new report. The Jupiter Research report, "Beyond the ...

Personalization is nothing new. After all, we've been adding names to email marketing campaigns for years, right? But it is changing, and B2B companies in particular need to be paying attention. B2B ...

In today's highly social digital world, customers want organizations that help them feel valued rather than just being treated like a number. Part of showing that you appreciate each buyer as an ...

There are a wide range of website personalization tactics that your organization can add to your web strategy. These tactics range from social logins and sign-ins to more complex techniques that use ...

Personalize or die: Heading into 2017, marketers need to get this right more than ever. Join us for an in-depth look at the strategies and tools required to master website personalization — and what ...

Building loyalty is the clearest and most effective way to maximize customer lifetime value, and as marketers we seek every advantage we can find to increase that value. Customers want to know they ...

Website Personalization Artificial Intelligence (AI) Market · GlobeNewswire Inc. Dublin, Jan. 07, 2026 (GLOBE NEWSWIRE) -- The "Website Personalization Artificial Intelligence (AI) Global Market ...

Amazon set the precedent some years ago, and now receives 30 percent of its revenue through its pioneering use of product recommendations. Other e-commerce giants, notably Staples, have acquired ...

Once upon a time personalization was a magic and wonderful word. The promises came and went, largely unfulfilled. That's not to say that the technology didn't work. It did. Nor is it to say that the ...

Learner engagement technology provider Modern Campus has launched Instinct, a new personalization engine within its Omni CMS web content management system that enables colleges and universities to ...

This article was originally published in The Conversation. Read the original article. Wherever you go online, someone is trying to personalize your web experience. Your preferences are pre-empted, ...