Announced back in November, the branded query report is now rolling out for all eligible sites. This filter gives users the option to quickly browse traffic that is branded in nat ...

Google Cloud has recently announced the preview of a global queries feature for BigQuery. The new option lets developers run ...

From the browser to the back end, the ‘boring’ choice is exciting again. We look at three trends converging to bring SQL back ...

Automation and AI are changing PPC roles. Winning teams now control data infrastructure, measurement, analysis, and experimentation.