Abstract: The leading challenge for most businesses is customer churn; it is very hard for every business organization to maintain their customers. If customers are not satisfied with the service ...

Abstract: The rate at which customers stop using a company’s services in a given time is called the customer churn rate or attrition rate. Therefore, developing a prediction model that predicts the ...

The future of customer targeting isn't about knowing more—it's about acting faster and smarter on what you already know.

MarketSignals™ Custom Personas powered by real spend data—built to help you find, keep, and grow your most valuable customers. Wiland™, the leading provider of data-driven marketing intelligence, ...